Transana is an application developed by David Woods which can run on either Mac OS X or Windows and allows users to perform qualitative analysis of video and audio data. In many ways it is similar to other QDA software like Atlas.ti or Nvivo but with much better features for handling video data such as interviews and observations.

The really useful basic feature of Transana is that videos are synchronized with their transcripts so that when an instance is coded in either the video or the transcript it is automatically connected to the other.

Useful Transana keycommands


Ctrl-D Pause / Play video

Ctrl-S Pause video / Rewind video 2 seconds and play

Ctrl-A Rewind video 10 seconds and play

Ctrl-F Fastforward 10 seconds

Ctrl-T Insert time point

Video tutorials


This series of tutorials cover the basic concepts needed to start using Transana to do qualitative analysis of video (or audio) data.

Getting started

Getting started with Transana from Thomas Hillman on Vimeo.



Adding video

Adding video to Transana from Thomas Hillman on Vimeo.



Creating or importing a transcript

Creating or importing a transcript in Transana from Thomas Hillman on Vimeo.



Identifying instances

Identifying instances in Transana from Thomas Hillman on Vimeo.



Defining keywords

Defining keywords in Transana from Thomas Hillman on Vimeo.